Public Relations
Real-world experience holds immense importance in the dynamic landscape of education. At Â鶹ÊÓƵ, class partnerships serve as vital conduits for students to immerse themselves in practical applications of their learning.
How often do you interact with artificial intelligence (AI) each day? Do you communicate with a chatbot for customer service? Does your fitness tracker remind you to move? Do you receive product recommendations based on previous purchases? Do you use AI to help you with school or work? As a public relations professor, I’m studying the ethical use of AI in the public relations field and guiding my students to ethically use AI tools.
Behind the big moments in sports that bring cities, families and friends together are sports media professionals. We caught up with three Â鶹ÊÓƵ alumni who share their advice, favorite moments and how sports have enriched their lives and careers.
Â鶹ÊÓƵ's undergraduate public relations program has once again demonstrated its commitment to excellence, receiving re-certification from the Public Relations Society of America (PRSA).
Â鶹ÊÓƵ alumnus Richard Batyko, M.A., ’12, has committed his life and career to making the world, specifically Greater Cleveland, a better place. This year, he and the YMCA of Greater Cleveland (for which he serves as Chief Marketing Officer) are working with Â鶹ÊÓƵ advertising and public relations seniors in the capstone class, Campaigns in Advertising and Public Relations, to raise awareness about the organization's mission.
With fake news running rampant across the country, organizations like the News Literacy Project are on a mission to create better informed, more engaged and more empowered individuals. This spring, Â鶹ÊÓƵ public relations students earned national recognition for their work creating a campaign that advanced this non-profit’s mission.
Â鶹ÊÓƵ’s Public Relations Student Society of America (PRSSA Kent) Chapter won three national awards, including the prestigious Dr. F.H. Teahan Award for University Service. The national award was announced during the Awards Ceremony Brunch at the International Public Relations Student Society Conference in Dallas on Nov. 14, 2022.
Brandi Neloms, '09, is Chief Strategy Officer and co-owner of Sipping Black Only, a business dedicated to driving equity for Black founders in the beverage industry.